Netflix Will Reward Binge Watchers With Fewer Adverts

A scene from Netflix documentary sequence Beckham.
Picture: Netflix

Should you’ve made a behavior of binging common Netflix sequence like October hits Beckham and The Fall of the House of Usher, and also you subscribe to the advert tier, your couch-potato expertise will quickly comprise fewer interruptions. In line with a Netflix press release, beginning in 2024, “after watching three consecutive episodes, members shall be introduced with a fourth episode ad-free.”

This announcement comes a yr after Netflix first introduced its ad plan, which despite the streamer’s other price hikes is holding regular at $6.99 a month. Most of right this moment’s information launch is geared toward advert consumers particularly, however there are just a few extra tidbits that viewers would possibly wish to know. Whereas Netflix adverts have been clocking in at 15 and 30 seconds, the streamer has now launched spots that run 10, 20, and 60 seconds—so put together for some adverts which might be a lot shorter and longer to start out showing.

Additionally, by the top of this week, advert plan subscribers will see a rise in video high quality from 720p to 1080p. They’ll have the flexibility to assist two concurrent streams, and “all members of the ad-supported plan will have the ability to obtain their favourite sequence and flicks, making Netflix the one ad-supported streamer to supply downloads.”

 

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