Revered producer raises the bar with new line of kit.
Though it could be related to producing top-of-the-line squat racks and a few of the business’s best barbells, Eleiko isn’t resting on its laurels. On Monday, Nov. 6, 2023, one of many longest-running energy gear firms introduced it’s formally including a brand new product sort to its well-established lineup: customized cable exercise stations.
“The enlargement into cables is a pure development for Eleiko,” CEO Erik Blomberg mentioned in a Nov. 6 press release. “From our roots in lifting and free weights to purposeful cable coaching, we intention to empower people to enhance their efficiency in sports activities and life with meticulously engineered, precision-crafted energy gear.”
Since breaking into the energy coaching area in 1957, Eleiko has turn out to be far more than a barbell producer. With a variety of health gear that features bumper plates, platforms, weight benches, dumbbells, and kettlebells, in addition to lifting gear like belts, straps, and knee sleeves, the Swedish-based firm instructions widespread respect for producing high-quality merchandise.
“Power is key to total well being and wellbeing, and we intention to assist create premium energy coaching experiences and encourage extra folks to coach,” Blomberg mentioned.
Now, lifters worldwide can add to their dwelling fitness center arsenal by designing a customized cable machine station suited to their wants. Prospects and purchasers don’t have to fret about placing collectively a system alone, both. Not solely does Eleiko supply a sequence of pre-built stations, however it additionally offers direct design help through an unique session name with considered one of its representatives.
For individuals who don’t need to go the customized route, the pre-build choices embrace:
That includes knurled handles for optimum grip, Eleiko cable methods characteristic metal frames, aluminum pulleys, and totally protected weight stacks that decrease potential harm. Designed with athletes and coaches in thoughts, the one-to-one weight ratio on the stack permits lifters to see the precise resistance utilized by the cable — a particular plus from a lifter’s perspective. No lubrication is required for shaft upkeep.
Whether or not trying to improve your present cable machine or able to broaden your property fitness center setup fully, Eleiko’s newest innovation will help take exercises to the following stage. Whereas free weights supply distinctive advantages — corresponding to serving to construct coordination and energy — cable stations permit for fixed stress on the muscular tissues and the capability to modify between workouts extra effectively.
Given Eleiko’s fame for manufacturing elite fitness center gear, there must be loads of optimism surrounding its latest launch. From lower chest flyes to seated rows, cable-based exercises provided by a model backed by almost seven many years of design and manufacturing expertise are doable.
Featured Picture: Eleiko Sport / YouTube